Like a holiday taste with the new Escada fragrance
With Flower in the Air in 2013, the poppies literally flee from their asphalt to offer us a captivating visual spectacle as well as a new fragrance where the rose, queen of scents, is exposed between sweet fruity notes. Let us take off with delight in the high scented aerobatics of this Flower in the Air!
When Flower in the Air makes the poppy fly to make us dream better!
Kenzo remains one of the undisputed masters of poetic reverie in perfumes, of the image of paradise lost in the very heart of our cities, of golden elephants and poppies growing even in concrete. With Flower in the Air, communication literally flies into the high spheres of dreams to offer us an unforgettable journey through the clouds.
The beautiful and enigmatic Shu Qi, the sweet muse of Flower, is the spectator of this incredible spectacle where the poppies tired of their gray lands fly up towards the air, covering this sad world with an invasion of red flowers, like a spring revival, maybe also a revival of love? Flower in the Air does not skimp on poetry to surprise us and its launch in perfumery was marked by a huge release of red balloons, of course, in the heart of Paris. It is said, Flower in the Air sells us dreams and perfume in a totally inseparable way!
“The new KENZO dream ... to flower the sky. Free poppy, the scent of an aerial flower for a more beautiful world ... ”Kenzo for Flower in the Air.
A dazzling rose and a delicate and silky femininity like a Flower in the Air ...
Designed by Serge Mansau, the Flower in the Air bottle offers a unique and original design where the poppy sits in the large cabochon of the stopper as if to better imbue the round and luminous transparency of the round bottle with its beauty. Thus the design of this Flower in the Air stands out completely from the slender flower of Flower.
It is the juicy and sweet pear notes associated with the delicately peppery and flowery pink berries that opens this beautiful Flower in the Air. Then the dazzling rose, a unique raw material created for Kenzo, mingles with magnolias and gardenias to make this sweet fragrance soar in floral airs which will be accompanied wonderfully by a few breezes of raspberry and violet. Finally, the flowery and airy cloud arises in soft sensualities of amber woods and white musks to exhale the woman of Flower in the Air in all her most beautiful faces.
Alberto Morillas wanted to create with Flower in the Air a tribute to "all the women of yesterday, today and tomorrow" by offering them a poetic, fragrant and sensual tale that can be carried like a fresh and voluptuous cloud, ready to let the light in ...