The apparent supercharged relaxation of the Hugo Boss man
Well, followers of this essence will very soon be able to perfume themselves with one of its descendants. The Hugo Boss brand has just announced the news: Hugo Iced should see the light of day by January 2017 and already promises to breathe a breath of unparalleled freshness in our daily lives. This has already been described as a revitalizing scent made from “ice mint for a daring freshness, wild tea for an energetic boost and vetiver for an assertive masculinity”.
The daring temperament of the Hugo Boss man
Hugo has always been seen as a man well freed from the dictates of society. He is free and daring, doing what he wants and above all following his instincts. Moreover, since its appearance in 1995, it immediately stood out thanks to its slogan: "Do not imitate, innovate!" ". Also, this self-assertion still seems to be pushed to its limits thanks to the Hugo Iced perfume. This daring juice is more invigorating than ever, displaying a biting freshness like a real boost in everyday life. After all, it took no less to allow the Hugo Boss man to fulfill his wildest dreams! Hugo Iced is thus intended for ambitious men eager to reach the highest peak of their dreams. The latter nonetheless evolve in a now urban universe. However, don't get me wrong, that doesn't mean they forgot their primary and vigorous instincts.
Hugo Iced's frozen recipe
Hugo Iced is a perfume that definitely lives up to its name. Indeed, even if its recipe has not been fully disclosed for the moment, we already know that its freshness will be absolutely intense. It begins with the biting presence of peppermint. Typical ingredient of fresh masculine waters, bringing here a real ice cube effect resonating like a boost in everyday life. Then, this is relayed by a more aromatic flavor of green tea, generally appreciated for its more vegetal sweetness. Thus, it serves as a bridge between the incisive start of Hugo Iced and its more structured base made of vetiver. This major ingredient in men's perfumes here delivers a whole host of facets, appearing in turn smoky, earthy, woody, warm and intensely masculine. Finally, Note also that Hugo Iced is presented in a bottle very similar to that of Hugo. This one has retained its old gourd shape. On the other hand, it has swapped its transparency for an absolutely urban and contemporary metallic gray lacquer. Its cabochon, meanwhile, is connected to its base by a black fabric while only its name contrasts with the general sobriety of this perfume, appearing as always in a dazzling red.