Allure Homme Edition Blanche, a singularity by Chanel
“Allure Homme Sport” was released in 2004 with fresh, elegant and refined scents to offer a more slender version of the bestseller for men Chanel. Elegant, sensual and intense, a masculine scent that awakens to soft purities while retaining its beautiful virility.
"Allure Homme Sport" where the ideal man is attractive, natural and sporty
The men of “Chanel” perfumes are charismatic, elegant and sensual, like the “Allure” Man of 1999. However, they are not only beautiful, they are also brilliant sportsmen, adepts of nature, simplicity and greatness. tunes. At a time when men dreamed of being long-distance sailors, thanks to the growing popularity of the Vendée-Globe for example, “Allure Homme Sport” played on grandiose maritime spaces to present its perfume with its muse. The model Andres Velencoso evolves alone and abandoned by all in a black and white setting where the man, young and shirtless, faces the natural elements, taking men and women conquered towards beautiful authentic freshness.
"Nothing is more sensual than the natural" says Chanel about "Allure Homme Sport". To see the aesthetic result of the visuals and advertisements offered, it would be very difficult not to agree!
“Sports” fragrances: “Polo Sport” and “Allure Homme Sport” figureheads
In order to be able to sell perfumes to men at the beginning of the 20th century, it was necessary to affix the label “Pour homme” to the bottle. In order to sell finer and lighter perfumes to the men of the 21st century it was necessary to affix the word “sport” on the fragrances, like the very first “Polo Sport” in 1994 and now “Allure Homme Sport”.
As a result, all the elements must remind the user of the Chanel “Allure Homme Sport” perfume of his sporting universe. The bottle of this new "Allure Homme" from 2004 soberly features a metallic gray casing topped with a black rubber stopper set with a metal ring obviously recalling the world of F1 or boats synonymous with power, energy and power. of speed.
As for the fragrance of “Allure Homme Sport”, it presents itself in a totally claimed “new freshness” light. The freshness of this beautiful fragrance will of course be given by the citrus top notes of mandarin and orange, aldehydes and by the new freshness molecule "Dihydromyrcénol". At the heart, the sweet and suave flower of neroli transports us to delicate exotic sensations which will end in a deep and woody trail of tonka bean, cedar and vetiver counterbalanced by the delicately flowery notes of white musk.
If the sport fragrance seemed to announce a scent of exacerbated virility, obviously this is hardly the case. The sportsman of "Allure Homme Sport" is a young and dynamic dandy much more than a powerful and ultra virile man ...