Nina Ricci reinvents the Nina fragrance in an ice sorbet
Likewise, when summer comes, it is when the flowers give off their best scent. This is precisely what inspired the Guerlain house, in 1912, when the brand created one of its most legendary fragrances called L'Heure Bleue.
The poetic aspect of L'Heure Bleue
No description is more appropriate for L'Heure Bleue than the one Jacques Guerlain had made of it: “The sun has set, but night has not yet fallen. The sky has just lost the sun but has not yet found the stars. It is the suspended hour, the hour when all is silent, the hour when man finally finds himself in harmony with the world and the light. In this deep blue light, everything, the quivering foliage, the lapping water, are concentrated in order to express love, friendship, infinite tenderness. L'Heure Bleue is the scent of happiness lost because elusive, it is the scent of happiness glimpsed. To be more precise, the story goes that Jacques Guerlain found inspiration one summer evening, in 1911. It was stopped on the Pont-Neuf after a day's work to admire the Seine. At that moment, something resounded in him, like an obviousness. From then on, he took it into his head to interpret in an olfactory way the sensations which challenged him that evening. He worked hard for over a year to transcribe this fleeting moment and freeze it for an eternity. What's more, L'Heure Bleue also has a historical facet. Indeed, it was one of the last juices created by the Guerlain house just before the war. In this sense, it embodies a peaceful break before the storm. He worked hard for over a year to transcribe this fleeting moment and freeze it for an eternity. What's more, L'Heure Bleue also has a historical facet. Indeed, it was one of the last juices created by the Guerlain house just before the war. In this sense, it embodies a peaceful break before the storm. He worked hard for over a year to transcribe this fleeting moment and freeze it for an eternity. What's more, L'Heure Bleue also has a historical facet. Indeed, it was one of the last juices created by the Guerlain house just before the war. In this sense, it embodies a peaceful break before the storm.
Guerlain's signature floral sweetness
Obviously, it was impossible for Jacques Guerlain to evoke L'Heure Bleue without integrating the scent of flowers into its composition. In general, L'Heure Bleue is a very sweet juice composed of floral tones as tender as velvet. The latter are refreshed by a fresh burst of bergamot and anise. The flowers contained in this scent, meanwhile, are dominated by sunny neroli, opulent jasmine, romantic rose, narcotic tuberose and spicier carnation. Finally, L'Heure Bleue rests on a more languid base. This contains bitter almond seeds associated with heliotrope flowers. The iris also reinforces the powdery aspect of this fragrance while the vanilla gives it a suave and warm aspect. Furthermore, L'Heure Bleue is also a very famous perfume for its bottle. This one is the ancestor of the current Little Black Dress. Square in shape, it has shoulders winding in volutes, like two commas to suspend time. Likewise, it is topped with Guerlain's iconic inverted heart-shaped cap. Here, everything is designed in a sunny yellow tone. Finally, the set is decorated with a silk cord connecting the stopper to the bottle with a gold seal faithful to the Guerlain tradition. everything is designed in a sunny yellow tone. Finally, the set is decorated with a silk cord connecting the stopper to the bottle with a gold seal faithful to the Guerlain tradition. everything is designed in a sunny yellow tone. Finally, the set is decorated with a silk cord connecting the stopper to the bottle with a gold seal faithful to the Guerlain tradition.