Gucci Première, haute couture in a perfume bottle
Everything depicts the image of a sensual and natural man, a sort of modern-day Tarzan surrounded by wild animals. Moreover, it is precisely this image that is offered to us in the advertising campaign signed by Jean-Paul Goude. So let's take a closer look at this “refreshing water for the animal that sleeps in man”.
The return to the sources of Guerlain
With this perfume, Guerlain seems to have wanted to encourage men to refocus on themselves and on their origins. Thus, this one reveals to us the man in what he has most natural. It appears here as simply being an assembly of flesh and bone, energy and soul. Guerlain reveals the man to us in all his simplicity while paying tribute to his unthinkable evolution. It is at the same time question of an animal man, that only 1% of genetics separates Bonobos of the forests of equatorial Africa. Nevertheless, Guerlain also offers us the image of this man capable of thinking, inventing and developing, a true genius of modern civilization. It is precisely all these contrasts and complexity that we find in the Guerlain Homme perfume. This juice is all at the same time: freedom, determination, masculinity, ease, relaxation. He thus associates as much with a man dressed in a tuxedo as with a more feline or athletic individual wearing sneakers. The Guerlain man is a man of instinct. Guided by his flair, it seems that this time he has given us an olfactory digest of his character called Guerlain Homme.
The aromatic freshness of Guerlain Homme
Guerlain Homme is a perfume that saw the light of day in 2008 from the hands of the talented perfumer Thierry Wasser, exclusive nose of the house of Guerlain. He then chose to develop a refreshing and invigorating essence built around a mojito accord. In other words, this juice alone brings together all the ingredients of this famous cocktail. It begins with a lemon zest accompanied by a few crushed peppermint leaves. Of course, the whole thing is flavored with a swig of Jamaican rum combined with rhubarb. The whole then gains a little more luminosity thanks to the citrus presence of bergamot as well as the vegetal aspect of green tea leaves. Geranium, on the other hand, completes this fragrance with its typically masculine and slightly spicy elegance. This is revealed both rosé and refined. Finally, the whole gradually gains in vibrations and virility, ending with resolutely masculine scents of vetiver. Formerly contained in a solid and metallic glass bottle, Guerlain Homme is now delivered, since 2016, in the rectangular bottle characteristic of Guerlain perfumes. This is topped with a black cap ringed with silver metal. The transparency of its glass, meanwhile, lets us glimpse the very natural light green color of its juice as a kind of homecoming. a black cap ringed with silver metal. The transparency of its glass, meanwhile, lets us glimpse the very natural light green color of its juice as a kind of homecoming. a black cap ringed with silver metal. The transparency of its glass, meanwhile, lets us glimpse the very natural light green color of its juice as a kind of homecoming.