Love Me As I Am, Caron's new eau de toilette
Air Di Gioia, an ode to happiness
In 2010, Armanilaunched Acqua Di Gioia as if to give thanks for the benefits of deep nature. In this case, the word Gioia means "joy" in Italian. Thus, this perfume highlights a feeling of fullness, authenticity and serenity. It's a bit like nature helping us to recharge our batteries and refocus on ourselves. Armani thus captured the euphoric energy of the air to put it in a bottle. Air Di Gioia then appears as an almost vital breath loaded with multiple benefits. It is a concentrate of light, pleasure and sensuality. The latter is contained in a bottle that is both simple and feminine, common to the Armani trilogy. In addition, the latter brings together Acqua Di Gioia, Air Di Gioia and Sun Di Gioia. These three containers are an embodiment of the creative principles of life and are designed in the image of beauty without artifice. Armani has created here a sober and smooth design, without any frills and whose beauty is sufficient in itself. Femininity appears transparent and pure, luxurious but authentic. Air Di Gioia comes in a light blue hue. Only its cap is slightly more supported. The set displays voluptuous curves as if to suggest that it is a concentrate of grace and femininity.
The floral and woody scent created by Armani
In order to develop this perfume, the house of Armani called on the talented perfumer Dominique Ropion. This one thought of his juice as a real burst of freedom. Air Di Gioia thus shows a particularly energizing flight. This fragrance lets burst notes of mandarin associated with neroli. This is the name given to the essential oil obtained from the distillation of orange blossom. Thus, Air Di Gioia is floral, rich, citrusy and suave. In that sense, it almost makes you think of cologne. Nevertheless, its hair-raising temperament does not take long to show itself through the spicy presence of pink pepper. This euphoric accord then evolves towards a more floral heart. Orange blossom takes over from neroli. Its radiant luminosity is matched with the exoticism of ylang-ylang. The femininity of together is highlighted by the presence of peony. Finally, Air Di Gioia ends with an aerial trail made from patchouli. This one is nevertheless worked in a very clear way, associated with foam as well as white musks. As its name suggests, Air Di Gioia is one of the most ethereal scents.