Repetto invents a POP fragrance!
In 1937, the brand designed the Hermès square, a 90 * 90 silk scarf which was immediately adopted by many celebrities. On the perfume side, Hermès entered the arena in 1951 with “Eau d'Hermès”. In 1998, Hermès unveiled a masculine fragrance with the somewhat bizarre name “Rocabar”.
Rocabar, the inseparable link between perfumery and horses
The horse world is the origin of the brand, and the latter wanted to pay homage to it here, for having given birth to it. This olfactory tribute will remain indelible as the link between the horse and perfumery. “Rocabar” refers to the brand's prestigious saddlery workshops. In the 20th century, an English craftsman nicknamed the woolen blankets used to cover horses "Rugs with bars". Hermès, then specialized in these equestrian accessories, gradually transformed the name into "rocabar". Natural and warm, the horse wool blanket is deliciously in the spotlight, and through it, everyone from the horse. "Rocabar" is undoubtedly a warm and majestic fragrance that transports us to horizons that could not be more chivalrous.
The power of Rocabar's olfactory notes
It is the nose Gilles Romey who imagined this fragrance in 1998. There is no doubt that it is inspired by a fiery and powerful horse, in love with freedom. “Rocabar” is a spicy woody flavor that is lively and warm. "Rocabar" opens with fresh and invigorating notes with bergamot and lemon. These are then joined by spices, mugwort and coriander which exude energy. The heart is majestic and made of noble woods such as Italian cypress, Atlas cedar, as well as violet flower and iris which give a lot of masculinity to the whole. The base is both sensual, soft, enveloping thanks to the presence of vanilla, benzoin, patchouli and oak moss. The first bottle was square and imposing. The rocabar cover tied with a leather tie then bound the glass bottle, itself wrapped in a link embedded in the mass of the glass. Its rifle-barrel stopper reminiscent of a polo helmet ... Today, the bottle of "Rocabar" is one of the classic bottles of Hermès, inspired by the lanterns of the carriages of yesteryear. Having become an iconic Hermès bottle, these are all endowed with a sober and beautiful elegance.
Released in 1998, “Rocabar” is directly inspired by horses, mainly by their blanket. “Rocabar” is also an olfactory tribute to the beginnings of the brand, known mainly for its equestrian accessories. Between the world of perfumery and the horse, "Rocabar" presents itself as an unwavering link. A very powerful composition for a very fiery man.