Escada Summer Festival: The new Estival fragrance
Created by Marc-Antoine Corticchiato, “Tabac Tabou” explores the American steppes and mixes the scents of fresh hay, tawny savannah and tobacco leaves… Was Gainsbourg right when he sang “God is a smoker of Havana”?
Tabac Tabou, a very charismatic vintage
To create “Tabac Tabou”, Parfum d'Empire decided to play on the etymological origin of the word perfume. The latter means in Latin "Per fumare" or literally "by the smoke" ... Ignited by the immortal, the tobacco here takes on accents of honey and cut grass. "Tabac Tabou" begins with a light and fleeting flight thanks to the presence of narcissus. Its delicacy blends with the smells of fresh hay and tawny savannah. The heart of “Tabac Tabou” is very floral with mimosa, lilac and acacia. The leather will then sublimate this already very charismatic scent. The whole is endowed with a trail of Havana, offering mellow and penetrating notes. Its color of syrupy honey then gives the impression that the juice would have gilded in the sun, as tobacco leaves are dried.
Tabac Tabou, originally the perfume
If today, tobacco sees its popularity rating at its lowest, you should know that it has not always been so. Before the arrival of Christopher Columbus, the Indians used tobacco to heal sick people and to purify souls. Smoke was considered a sacred link between earth and sky. Often used during religious rituals, the smoke of tobacco or incense, made it possible to come into contact with the gods and to nourish them with spirituality. The smoke then carried the prayers of the Indians to the heavens. This gave the tobacco an almost mythical magical aspect, like the perfume "Tabac Tabou". It is with the origin of the perfume that Parfum Empire wanted to reconnect with this unique composition. The scarcity of ingredients and the association of multiple fragrances bring to "Tabac Tabou" an air of divinity.
It took a certain dose of daring to put tobacco in the spotlight in a perfume… Founded in 2002, the brand is renowned for “swimming against the tide” and also for pushing natural materials to the extreme. “Tabac Tabou” undoubtedly echoes the original meaning and the etymology of the word perfume. Voted best perfume of the year 2016 by the “Fifi Awards” of the Fondation France fragrance, “Tabac Tabou” was rewarded for its innovation. "Tabac Tabou" was also voted "best olfactory creation" in the niche perfumery category, out of 340 fragrances ... It is certain, we will not see tobacco in the same way.