Néroli Outrenoir, the dark Guerlain fragrance
They opened a first boutique in Palm Beach in 1940 and a second in New York, in the heart of Manhattan in 1942. Released in spring 2016, “Van Cleef & Arpels in New York” is a tribute to this urban city, which they affectionate so much.
Van Cleef & Arpels in New York, elegance, luxury and sobriety
New York is a city teeming with people and “In New York” should not fail to highlight the effervescence of this city. This is why “Van Cleef & Arpels in New York” begins with an extremely energizing flight… Lemon, orange and mandarin form a trio of dazzling citrus fruits that combine with aquatic notes for even more freshness. The heart mixes lavender with sage to create a pretty bouquet garni. The latter warms up thanks to a woody and musky base, full of voluptuousness with the presence of tonka bean. The result is a fresh and aromatic fragrance for men, with timeless accents reminiscent of Broadway, Central Park or even 5th Avenue. “Van Cleef & Arpels in New York” is an intense fragrance, like the city that never sleeps.
The bottle of Van Cleef & Arpels in New York
The bottle and its packaging reflect the architecture of New York City. The bottle is geometric and elegant. One can easily imagine the different skyscrapers that make New York such a special skyline. The bottle also recalls the elegance of the Van Cleef & Arpels house. The shape of the bottle is square and the ridges are sharp. The smoky gray lacquering degrades into many shades of gray. The round, bi-material cap is a continuation of the city image of perfume. It puts a final touch to the urbanization of the bottle. As for the packaging, it is made of shiny and deep black. The silver lines are reminiscent of New York at night. It highlights the beauty and immensity of this city, which scrolls endlessly ...
Van Cleef & Arpels opened their first boutique in Manhattan in 1942. The success was immediate, and the family fell in love with New York. Van Cleef & Arpels had already made a jewel in homage to New York. This is the “New York alliance”, a platinum alliance set with a round diamond. This time, it is “Van Cleef & Arpels in New Yok” which pays homage to the city. This perfume for men is magnetic, intense, just like the city. Its packaging and the bottle evoke the effervescence of New York, its skyscrapers and its inhabitants who never sleep.
