Habit Rouge Eau de Parfum, the new freshness of Guerlain
This is how he decided to pay tribute, with his Habit Rouge perfume , to the traditional tunic of riders going up in show jumping or going hunting with hounds. It was born in 1965 and Habit Rouge Dress Code thus appears to be its worthy successor celebrating its 50th anniversary.
The story of one of Guerlain's most emblematic juices
“The voices of dogs mingled with the deep sounds of hunting horns pierced the morning freshness. Then it was, in a flash, the furtive appearance of the strident red of the tunic of a man whose energetic hand gripped the reins of a thoroughbred. Had I dreamed? Yet there floated in the wake of the red coat, disturbing autumnal scents mixed with a sensual scent of leather and tobacco. Habit Rouge was born in me. Habit Rouge possessed a kind of timeless generosity so that it crossed the decades with elegance. This fragrance of contrasts mixing the freshness of citrus fruits with the warmth of the undergrowth was then reinterpreted many times. In 1967, it was available in a more tangy version, closer to a standard Eau de Cologne. It was Habit Rouge Dry. Then, this duo remained united for many years before being accompanied by a larger collection. In 2003, neroli entered the heart of his Eau de Parfum, accompanied for the occasion by oud wood. In 2005, Habit Rouge Eau de Toilette was made lighter before taking the opposite of this aerial aspect in an Extract de Parfum, in 2008. 2009 interpreted it again in a fresher and more sporty variation. Finally, it was in 2015 that Habit Rouge Dress Code made its appearance. Habit Rouge Eau de Toilette was made lighter before taking the opposite of this aerial aspect in an Extrait de Parfum, in 2008. 2009 interpreted it again in a fresher and more sporty variation. Finally, it was in 2015 that Habit Rouge Dress Code made its appearance. Habit Rouge Eau de Toilette was made lighter before taking the opposite of this aerial aspect in an Extrait de Parfum, in 2008. 2009 interpreted it again in a fresher and more sporty variation. Finally, it was in 2015 that Habit Rouge Dress Code made its appearance.
Habit Rouge Dress Code, a very contemporary revisit
Much more than a simple olfactory reinterpretation, Habit Rouge Dress Code was designed to celebrate the fiftieth anniversary of this emblem of perfumery. In other words, it had to mark the spirits more than ever. To do this, Guerlain reinvented its juice in a more contemporary version than ever. Habit Rouge Dress Code is a wildly addicting and daring fragrance. This oriental essence reveals here an unprecedented sensuality. A true woody momentum for men, this juice immediately creates a surprise from its launch thanks to its vanilla flavors. The praline, for its part, brings here more gluttony while a tonka bean accord completes this set with a more creamy base. Everything is thought of as a “style manifesto for today's dandies”. Habit Rouge Dress Code is like a perfect embodiment of today's assertive and refined masculinity. This is a decidedly chic fragrance, delicious and more creative than ever.